Are you looking for ways to increase your customer base? Want to learn how to utilise content to convince customers to do business with you?
Spear Marketing share the best types of content for each stage in the buying cycle in this infographic.
They break things down as follows:
- Top of Funnel (TOFU)
- Middle of Funnel (MOFU)
- Bottom of Funnell (BOFU)
Check out the infographic for more detail.